FRANÇAIS

Flyers and Leaflets  

Designing a Leaflet Using Word

On this page, we will see how to prepare a leaflet with minimal effort.

Typically, a leaflet is made with one or many 8.5 x 11 in (A4) sheets folded in two panels, or with one 8.5 x 14 in sheet folded in three panels.

General Principle

To prepare the leaflet, we will use the Columns function of the word processor. We will begin with the inside; that way, text will automatically flow from one column to another with minimal manual labour.

Note. These detailed instructions apply to recent versions of Word (more recent than 1993). With minor modifications, they may also be used with Works and WordPerfect.

The 8.5 x 11, A4 or 8.5 x 14 Sheet Folded in Two

Design

1. Start your word processor and create a new file.

2. Select the menu item File –> Page Set-up or double-click on the ruler, then select the Size tab.

3. Select the appropriate paper size; set paper orientation to Portrait, and make sure your changes apply to the entire document.

4. Select the Margins. Make sure your changes apply to the entire document and that Facing Pages is not selected.
Determine margins around the leaflet. If you have in your hands a leaflet that you like, measure its margins and write them in the appropriate boxes.

NOTE: Make sure your margins respect your minimum printer margins. Laser printers can safely use 1-cm margins (0.375 in), while inkjet printers usually need at least 1.2- to 1.5-cm margins (0.5 to 0.625 in). If you don’t know the minimum size, set margins you like and press OK. Word will automatically correct values if your margins were too narrow.

5. Select Format –> Columns and set at 2 columns and set the spacing between them.
OR
In the standard icon bar, click on Columns and set at 2 columns. Then click on the grey zone of the horizontal ruler; a dialogue box will appear. Set column spacing.

Hint

For a folded unbound leaflet, the column gutter should be slightly narrower than the sum of left and right margins.

Typical Values

    

Top margin

0.625 in

4 p

1.5 cm

    

Bottom margin

0.5 in

3 p

1.2 cm

    

Left margin

0.5 in

3 p

1.5 cm

    

Right margin

0.5 in

3 p

1.5 cm

    

Column spacing

0.875 in

5 p

2.5 cm

Writing the text

–  Start by writing the text that falls inside the leaflet, then continue with the text that falls on the back cover. Text will naturally flow in a logical order.

–  Place the content of the cover on the 2nd column of page 2.

Hint

–  If your word processor has a Column break function, use it to start a new column. That way, you will be able to modify the text later without changing your set-up.
In Word, the column break is activated by selecting Insert –> Break then the button Column Break.

The 8.5 x 14 sheet folded in three

Design

1. Start your word processor and create a new file.

2. Select the menu item File –> Page Set-up or double-click on the ruler, then select the Size tab.

3. Select the appropriate paper size; set paper orientation to Portrait, and make sure your changes apply to the entire document.

4. Select the Margins. Make sure your changes apply to the entire document and that Facing Pages is not selected.
Determine margins around the leaflet. If you have in your hands a leaflet that you like, measure its margins and write them in the appropriate boxes.

NOTE: Make sure your margins respect your minimum printer margins. Laser printers can safely use 1-cm margins (0.375 in), while inkjet printers usually need at least 1.2- to 1.5-cm margins (0.5 to 0.625 in). If you don’t know the minimum size, set margins you like and press OK. Word will automatically correct values if your margins were too narrow.

5. Select Format –> Columns and set at 3 columns and set the spacing between them.
OR
In the standard icon bar, click on Columns and set at 3 columns. Then click on the grey zone of the horizontal ruler; a dialogue box will appear. Set column spacing.

Hint

–  For a folded unbound leaflet, the column gutter should be slightly narrower than the sum of left and right margins.
The column width should then be modified so the central column is approximately 0.375 in (1 cm) wider than the side ones.

Typical Values

    

Top margin

0.625 in

4 p 

1.5 cm

    

Bottom margin

0.5 in

3 p

1.2 cm

    

Left margin

0.5 in

3 p

1.5 cm

    

Right margin

0.5 in

3 p

1.5 cm

    

Column spacing

0.875 in

5 p

2.5 cm

Writing the text

–  Start by writing the text that falls inside the leaflet, then continue with the text that falls on the back cover. Text will naturally flow in a logical order.

–  Place the content of the cover on the 3rd column of page 2.

Hints

–  To see the final setting, I suggest you do a mock-up of your desired set-up. Take a sheet, fold it in three and identify the panels as 1•Left, 1•Centre, 1•Right, and 2•Left, 2•Centre, 2•Right.

–  If your word processor has a Column break function, use it to start a new column. That way, you will be able to modify the text later without changing your set-up.
In Word, the column break is activated by selecting Insert –> Break then the button Column Break.

 

Feedback

Questions, comments, ideas or suggestions may be addressed to the author, . We welcome your comments.

© 2000  —   This page updated on:2013-10-21

 

 


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